Zeppos and Associates, a public relations and government affairs firm located in Downtown Milwaukee, Wisconsin, specializes in providing demonstrated expertise and superior customer service in crisis communications, strategic public relations, publicity, community affairs, government affairs, media relations and special events planning. Sitemap Before an interview with a reporter, it is a good idea to: a. Research the reporter's previous stories b. Ask what the interview will be about so you can prepare c. Develop your message d. All of the above   Old Spice Radio Promotion Creates Buzz Old Spice recently turned to Zeppos & Associates for assistance with outreach and special event planning for a Milwaukee radio promotion celebrating the iconic brand's 70th Anniversary. The promotion sent participants on a chase to "sniff out" and find the Old Spice Guy and awarded $1,000 to the first person to reveal his secret identity. To learn more about Zeppos & Associates' efforts, click here. Television Coverage Leads to Sales Calls The team at Zeppos & Associates recently coordinated multiple live interview segments on one of Milwaukee's top-rated morning shows highlighting a client's exclusive high-rise condominium project on the City's trendy East Side. Zeppos & Associates worked closely with the client's project team to secure interview locations, develop talking points and manage various logistical elements. The resulting six-segment package proved to be a great success and generated several calls to the sales office shortly after airing. To learn more about Zeppos & Associates' efforts, click here.